Frequently asked questions

Sofìa is our 24/7/365 AI synth (synthetic human) and frontline ambassador. She answers calls, schedules showings, responds to buyer inquiries, coordinates with buyer's agents, and keeps you updated--all without ever sleeping, forgetting, or taking vacation. Sofìa is the first voice buyers and agents hear when they call about your listing, delivering white-glove service around the clock. She represents Meydomo's AI capabilities as your always-on partner.

¡Sí! Sofìa habla español fluently, which is especially important for our Florida launch where Hispanic buyers represent a significant portion of the market. But that's not all--Sofìa speaks many languages and can seamlessly switch to accommodate buyers from diverse backgrounds. This multilingual capability means your listing reaches more potential buyers without language barriers.

Sofìa speaks Spanish (habla español), Mandarin, French, German, Portuguese, Italian, Japanese, Korean, Arabic, Hindi, and many more. If a buyer or agent calls in their native language, Sofìa can communicate naturally and professionally. This is part of our white-glove service--ensuring every interaction feels personal and accessible, regardless of language preference.

Yes. Sofìa never sleeps, never takes vacation, never has weekends off. This means buyers and agents can call about your listing at 2am on a Sunday, 6pm on Christmas Eve, or during a holiday weekend--and receive immediate, professional responses. Traditional agents miss calls, take days to respond, or let inquiries go to voicemail. Sofìa ensures you never lose a potential buyer due to timing.

Sofìa handles 95%+ of routine tasks (showing scheduling, property details, buyer questions). For complex situations requiring professional judgment--negotiations, legal questions, or unusual circumstances--Sofìa escalates immediately to our licensed Broker. You get the best of both worlds: Sofìa's speed for volume tasks, human expertise for decisions that matter.

Absolutely. Call (448) 408-1873 anytime to speak with Sofìa. She can provide updates on your listing, schedule strategy calls, answer questions about the selling process, or connect you directly to our Broker for urgent matters. Think of Sofìa as your personal listing coordinator who's always on duty.

Traditional agents answer maybe 60% of calls (the rest go to voicemail), take 4-48 hours to respond, and juggle 10+ other listings. Sofìa answers 100% of calls instantly, responds in seconds, focuses solely on your listing during that interaction, speaks multiple languages, and maintains perfect records of every conversation. Plus, she never forgets to follow up, never misses a showing request, and never prioritizes golf over your home sale.

Every Sofìa interaction is overseen by our licensed Broker who maintains non-delegable supervisory responsibility for all transactions. Our Broker performs daily reviews of new listings and price changes, weekly audits of active files (minimum 10%), and immediate intervention for complex situations. Sofìa handles routine tasks efficiently, but the Broker ensures legal compliance, reviews all offers before presentation, and maintains final decision authority on all real estate matters.

Our Broker reviews Sofìa's actions daily and corrects any issues immediately. If you notice an error, you can escalate directly to the Broker within 24 hours via our priority line (448-408-1873, option 9). All transactions are covered by professional E&O insurance. The Broker maintains logs of all corrections and implements additional training to prevent recurrence.

Our Broker intervenes immediately for: negotiation guidance, agency transitions, escrow disputes, fair housing concerns, advertising compliance issues, consumer complaints, or any situation requiring professional judgment. Additionally, the Broker reviews every new listing within 24 hours, audits active files weekly, and personally reviews all offers before they're presented to you.

Think of it as Sofìa handling the volume while the Broker ensures quality. Sofìa answers calls 24/7, schedules showings, and organizes offers. Meanwhile, our Broker performs daily listing reviews, weekly file audits, monthly reconciliations, and maintains supervisory control over all licensed activities. You get Sofìa's speed with the security of professional oversight.

Every day, our Broker reviews all new listings before MLS activation, approves price changes, reviews advertising for compliance, monitors trust funds, and addresses any escalated issues. This daily oversight ensures your listing meets all regulatory requirements while Sofìa handles the high-volume coordination tasks.

Just tell Sofìa. Call (448) 408-1873 or email sofia@meydomo.com—she's available 24/7/365. Sofìa knows when something requires the Broker's professional judgment (pricing strategy, complex negotiations, regulatory issues, contract disputes) and escalates internally without you having to navigate phone trees or hunt down the right person. The Broker reviews every transaction daily anyway, so nothing slips through. You get one point of contact who actually remembers your situation, not a support ticket system where you explain yourself to a new person every time.

$299 to launch your listing (paid upfront when you start), plus $999 when your home closes (contingent on sale--no closing, no fee). Total: $1,298 all-in for full-service brokerage. Comparison: Traditional brokers charge 3% listing commission, which equals $12,000 on a $400K home, $18,000 on a $600K home, or $24,000 on an $800K home. You save $10,802--$22,802 of YOUR equity by choosing Meydomo. What's included: MLS listing with full syndication (Zillow, Realtor.com, Redfin), 24/7/365 Sofìa call answering, showing coordination, offer collection and presentation, two strategy calls with licensed broker, weekly progress reports, unlimited listing updates (price changes, photos, remarks), and licensed broker oversight on all transactions. Add-ons (optional): Professional photos ($299--$499), yard sign ($75), lockbox ($50), rush listing (24-hour activation, $200). All pricing is transparent, flat-fee, and disclosed upfront--no percentage-based fees, no hidden closing costs. Why this pricing is sustainable: We use lean AI-powered operations instead of traditional overhead (luxury car leases, Vegas conventions, country club memberships funded by YOUR commission). Sofìa works 24/7 on your listing instead of juggling 10 other properties between golf and vacation.

Everything you need to sell your home professionally--no tiers, no upsells, no "premium packages." Here's what you get for $299 + $999: **MLS & Syndication**: * Full MLS listing with professional description, all photos, property details * Automatic syndication to Zillow, Realtor.com, Redfin, Trulia, and 100+ buyer sites * MLS updates within 24 hours (price changes, new photos, remark edits) * Active listing management until sale or withdrawal **24/7/365 Sofìa Coordination**: * Answers 100% of buyer/agent calls instantly (no voicemail, no missed opportunities) * Schedules showings in real-time, sends you immediate calendar invites * Follows up with buyer agents post-showing for feedback * Multilingual support (Spanish, Mandarin, French, 20+ languages) * Escalates complex questions to licensed Broker within minutes **Licensed Broker Oversight**: * Daily review of all new listings before MLS activation * Weekly file audits (minimum 10% of active listings) * Personal review of EVERY offer before presentation to you * Contract drafting for counteroffers, addendums, amendments * Negotiation guidance and market analysis (comps, pricing strategy) * Compliance monitoring (fair housing, advertising, disclosure requirements) **Communication & Reporting**: * Two strategy calls at key milestones (after 2 weeks, when offers arrive) * Weekly email reports: showing count, buyer feedback, market updates * Unlimited updates via Sofìa 24/7 (call anytime for listing status) * Offer presentation calls with licensed Broker analysis **Transaction Management**: * Offer collection and organization (comparison spreadsheets if multiple offers) * Escrow coordination with title company * Timeline tracking (inspection deadlines, contingency removal dates, closing) * Document management (all contracts, disclosures, addendums stored securely) **What's NOT included (add-ons)**: * Professional photos ($299-$499) * Yard sign ($75) * Lockbox ($50) * Rush listing activation ($200 for 24-hour turnaround) * 3D virtual tour ($299) * Drone footage ($299) Comparison to traditional 3% agent: They charge $12,000-$24,000 for the exact same MLS listing, showing coordination, and broker oversight. We charge $1,298. Same service, 95% lower cost through AI-powered operations.

No. Meydomo charges only the $299 launch fee, the $999 after-closing fee at closing, and any add-ons you choose.

Add-ons like yard signs, lockboxes, or professional photos can be added at checkout.

No. Price, remark, and photo changes are included in your White-Glove service.

Standard timeline is 48-72 hours after completing intake and uploading photos. Licensed broker reviews every listing before MLS activation to ensure compliance and accuracy.

Infrastructure cost difference--here's the actual math: Traditional agent monthly overhead: * Office rent (luxury location): $3,000-5,000/mo * Car lease (often luxury): $800-1,200/mo * Marketing (personal brand, not your listing): $2,000-3,000/mo * Administrative staff: $2,500-4,000/mo * Country club / networking memberships: $1,200-2,000/mo * Industry events (conventions, conferences): $400-800/mo average * Brokerage fees (desk fees, splits): $1,500-3,000/mo * Insurance, tech subscriptions, misc: $500-1,000/mo TOTAL: $12,000-20,000/month to keep agent business running To cover that overhead from 3% commissions ($12,000 per $400K home), agent needs to close 12-20 homes per year minimum--which means juggling 30-50 active listings simultaneously. Your listing gets 5-15 total hours of actual attention spread across 3-6 months. Meydomo model: We operate with lean AI-powered infrastructure instead of traditional overhead. No luxury car leases, no Vegas conventions, no country club memberships funded by YOUR commission. Sofìa works 24/7 on your listing instead of juggling 10 other properties between golf and vacation. Key insight: Traditional agents have lifestyle overhead ($12K-20K/month). We have lean operations. That 95% cost reduction is why we charge $1,298 instead of $25,000--and why we can deliver SUPERIOR service (24/7 Sofìa) instead of part-time human attention.

Within 3 business days of intake and photos. Rush option: 24 hours.

Yes--and this is where Sofìa delivers SUPERIOR service compared to traditional agents: What Sofìa (AI-powered) handles 24/7/365: Answers buyer/agent calls instantly (no voicemail), confirms showing appointments in real-time, sends calendar invites to you immediately, follows up with buyer agents post-showing for feedback, tracks showing activity (how many showings, which agents, feedback trends), and escalates urgent issues (last-minute cancellations, access problems) to you and our Broker. Comparison to traditional agents: Human agents answer maybe 60% of calls (rest go to voicemail), take 4-48 hours to return messages, forget to follow up for feedback, and often double-book showings because they're juggling 10+ listings. Sofìa answers 100% of calls in seconds, never forgets follow-up, never double-books, and works your listing 24/7 instead of fitting it around golf, vacation, and client dinners. Real-world advantage: Buyers shop evenings and weekends. Traditional agent misses Saturday 7pm call -> buyer moves on to next listing. Sofìa answers that 7pm call, books showing for Sunday 10am, sends you confirmation, and follows up Monday for feedback. You never lose a potential buyer due to agent unavailability. Your control: You set showing rules (advance notice required, time windows, lockbox vs. in-person), approve/decline requests via text or app, and receive immediate confirmation for every booked showing. Sofìa handles the coordination volume; you maintain final approval on your schedule.

Yes and no--here's exactly how it works: What we DO: Our licensed Broker reviews every offer before presenting it to you, flags unusual terms or risks (contingencies, financing concerns, timeline issues), provides market context (is this offer strong given current comps?), and answers your questions during the review call. If you want to counter, we draft the counteroffer documents, explain the strategic implications, and submit it on your behalf. What YOU decide: Final acceptance/rejection, counter price, which contingencies to accept, closing timeline preferences. You're the principal--we're your licensed representative executing your decisions. Why this matters: Traditional agents often TELL you what to do ("I think you should accept this offer") because they're incentivized to close quickly (they need their commission). We have zero incentive to push you toward any particular decision--our flat fee is the same whether you accept the first offer or wait six months for the right one. We provide professional analysis; you make the final call based on YOUR goals, not our commission timeline. Negotiation support included: Offer comparison spreadsheets (when you have multiples), comps analysis showing market positioning, contract review by licensed Broker, and strategy calls to discuss your options. You get professional guidance without the pressure to close prematurely.

First-time sellers face real risks: accepting lowball offers, missing inspection red flags, agreeing to bad contract terms, or pricing $30K below market because they don't know comparables. Here's how we protect you: Before listing: Pre-listing consultation call with licensed Broker to review your home, discuss pricing strategy, identify any disclosure issues, and set realistic timeline expectations. You get professional guidance BEFORE committing $299. During listing: Two included strategy calls at key milestones (after first 2 weeks, when offers arrive). Weekly email reports on showing activity, buyer feedback, and market updates. 24/7 access to Sofìa for questions anytime. When offers arrive: Licensed Broker reviews EVERY offer before presenting it to you. We flag: unusual contingencies, financing red flags (pre-approval vs. pre-qualification matters), aggressive timelines, low earnest money deposits, and waived inspections (which can backfire). You get a plain-English summary, not legal jargon. Negotiation support: If you want to counter, we draft the documents and explain what each term means. "Appraisal gap coverage" or "inspection contingency removal" aren't intuitive--we translate real estate speak into decisions you can actually make. Closing coordination: We manage the timeline, coordinate with escrow/title, ensure all documents are signed correctly, and catch issues before they delay closing. First-time sellers often miss deadlines (inspection period, loan contingency removal) that can cost thousands--we track every date. What we DON'T do: Hold your hand through every decision. You're the seller--you decide final price, which offer to accept, what repairs to make. We provide professional analysis and execute your decisions, but this isn't a "let the agent handle everything" model. You stay in control; we prevent costly mistakes.

Once onboarding begins, the $299 launch fee is non-refundable. You can withdraw your listing anytime; the $999 after-closing fee only triggers when you close.

We collect all offers, provide clear summaries with terms comparison, and schedule review calls as needed.

No legal requirement--but the practical reality is more nuanced: Post-NAR settlement (August 2024): Sellers are NO LONGER required to offer buyer agent compensation. Before this, MLS required seller-paid buyer commission to list (typically 2.5-3%). That requirement is now illegal. You can offer $0. Practical impact of offering $0 buyer commission: * 90%+ of buyers use agents (especially first-timers, move-up buyers) * If you offer $0, buyer must pay their own agent (2-3% = $12K-$18K on $600K home) * Many buyers can't afford or won't pay agent separately--they expect seller to cover it * Result: Your showing volume drops 60-80% because agents steer buyers to listings offering commission Strategic options: 1. **Offer standard 2.5-3%**: Attracts maximum buyers, competitive with traditional listings. You still save $10K-$23K on listing side by using Meydomo instead of 3% listing agent. 2. **Offer reduced 1.5-2%**: Splits the savings. You save more, but some agents may avoid showing (they want full 3%). Works in hot markets where buyers are desperate. 3. **Offer $0 but attract unrepresented buyers**: Market to FSBOs, investor buyers, savvy buyers willing to negotiate direct. Smaller buyer pool but you keep ALL savings. Sofìa can handle unrepresented buyer questions 24/7. 4. **Offer performance-based**: "$5,000 flat OR 2% over asking price" (whichever is greater). Incentivizes agents to push for higher offers. What most Meydomo sellers do: Offer 2.5-3% buyer commission to maximize showing volume, save $10,802-$22,802 on listing side. The math still works overwhelmingly in your favor even when paying buyer agent. Key insight: Buyer commission is negotiable (always was, NAR just made it explicit). But market reality is 90% of buyers expect seller to pay it. Fighting that reality costs you showing volume and sale price. Smart play: Pay buyer agent, save massive on listing side.

The math doesn't justify the percentage: $400K home: 6% = $24,000 (typical split: 3% listing agent, 3% buyer agent) $600K home: 6% = $36,000 $800K home: 6% = $48,000 Critical question: Does an $800K home require TWICE the work of a $400K home? No. Same MLS listing process, same showing coordination, same offer paperwork, same closing timeline. Yet the agent earns $24,000 more purely because your home is more valuable. That's percentage-based pricing divorced from actual labor or value delivered. Where your 6% goes (traditional brokerage): * 40-50%: Brokerage split (agent keeps $12K-$15K on $25K commission) * $5,000+/year: Agent marketing (mostly personal brand, not your listing) * $3,000-5,000/month: Luxury office space * $800-1,200/month: Car lease (often luxury vehicles) * $15,000+/year: Country club/networking memberships * $5,000+/year: Industry conventions (Vegas, Hawaii, etc.) * Remainder: Agent take-home after funding their lifestyle business Actual work performed: 5-15 hours total on your listing (MLS upload, a few calls, offer presentation, closing paperwork). That's $1,200-$4,800/hour if you do the math. Meydomo alternative: Same services (MLS, coordination, licensed oversight), Sofìa handles the volume work (calls, scheduling, follow-ups), lean operations instead of agent lifestyle overhead. We charge $1,298 flat because that covers our actual costs plus reasonable profit. No lifestyle business, no percentage extraction, no incentive to close you fast to fund next vacation. You keep: $22,802 of YOUR equity on that $800K home. That's a new kitchen, first year of retirement, or college semester for your kid--not agent car payments.

Yes, national data confirms FSBO homes typically sell for 5-10% less than agent-assisted sales--but the REASON matters more than the statistic: Why FSBO underperforms: 1. Limited buyer reach: No MLS = no Zillow, Realtor.com, Redfin syndication. You're relying on yard signs and Craigslist while 97% of buyers search online MLS feeds. 2. Showing coordination failures: Missed calls -> lost buyers. FSBO sellers answer maybe 40% of buyer calls because they have jobs, sleep schedules, and lives. Every missed call is a lost opportunity. 3. Negotiation inexperience: First-time FSBO sellers accept lowball offers or make costly contract mistakes (contingency terms, inspection timelines, appraisal gaps) that experienced agents avoid. 4. Buyer skepticism: "Why is this FSBO?" triggers concerns about hidden defects, desperate sellers, or unrealistic pricing. Buyers often lowball FSBO listings assuming the seller is naive. 5. No buyer-agent cooperation: If you offer 0% buyer commission, 90%+ of buyers (those with agents) skip your listing entirely. If you offer 3%, you're paying $12,000+ anyway. Meydomo solves ALL five problems: YES Full MLS access with complete syndication (Zillow, Realtor.com, Redfin, etc.) YES 24/7/365 Sofìa answering 100% of calls (never misses a buyer) YES Licensed Broker reviewing offers, flagging risks, guiding negotiations YES Professional presentation (you're represented by licensed brokerage, not "owner") YES You decide buyer commission (offer 2.5-3% if needed, pay $1,298 for listing side) Data-driven result: Meydomo listings achieve market-rate sale prices (same as traditional agent listings) because you have professional representation, full MLS reach, and reliable coordination. You're not FSBO--you're professionally represented at flat-fee pricing.

Critical differences in business model and service level: "Discount brokers" (1-2% commission models): * Still percentage-based: 1.5% on $500K home = $7,500 (6.3x more than Meydomo) * Tiered service: Pay more for "premium" packages (showing coordination, marketing) * Volume model: Handle 50+ simultaneous listings, minimal individual attention * Limited hours: Business-hours call answering, weekend/evening gaps * Often referral networks: Pass you to local agent who still charges percentage * Hidden fees: Transaction coordinator fees, compliance fees, "technology fees" added at closing Meydomo (truly flat-fee): * Fixed price: $1,298 total regardless of home value ($200K or $2M = same price) * All-inclusive: White-glove service included, not tiered upsells * Sofìa advantage: 24/7/365 dedicated coordination on YOUR listing (not juggling 50 others) * Licensed oversight: Full broker supervision, not referral middleman * Transparent costs: $299 + $999, no surprise closing fees Real comparison on $600K home: * "Discount" 1.5% broker: $9,000 * Meydomo flat-fee: $1,298 * You save: $7,802 The "discount" broker is still extracting percentage-based fees that scale with your home value. We charge flat fees that reflect actual service cost, not arbitrary percentages. That's the fundamental difference--we're not "discounting" the commission model, we're replacing it entirely.

They don't just dislike us--they actively discourage sellers from using us. Here's why and what it means for you: Why agents hate flat-fee brokers: 1. **It exposes their pricing model**: When you pay us $1,298 instead of $12,000-$24,000 for identical MLS listing services, it proves the 3% commission has zero relationship to actual work performed. Agents can't justify their fee when ours is 95% lower for the same result. 2. **It threatens their business model**: Traditional agents need $12,000-$20,000/month in overhead (car leases, office rent, country clubs). Flat-fee disrupts that by proving you can run a brokerage with lean AI-powered operations. We're not "competing"--we're proving their entire cost structure is unnecessary. 3. **Buyer agents sometimes avoid our listings**: Some buyer agents will steer clients away from Meydomo listings because they don't want sellers to succeed with flat-fee. If you prove you don't need a 3% listing agent, their own clients might ask "Why am I paying you 3% on the buyer side?" It's a threat to the whole ecosystem. Real-world impact on your listing: * **Most buyer agents cooperate normally**: 85%+ of agents show our listings professionally because they want the buyer commission you're offering (2.5-3% is standard). They don't care who the listing broker is. * **Some agents discourage their buyers**: "That's a flat-fee listing, the seller is probably difficult/desperate/hiding something." This is BS, but it happens. Our 24/7 Sofìa answering (vs. agent voicemail) actually makes showings EASIER to schedule. * **You might get fewer showings initially**: If your market is agent-dominated and you offer low/no buyer commission, showing volume drops. Solution: offer standard 2.5-3% buyer commission. You still save $10K+ on listing side. Bottom line: Agents hate us because we prove their commission model is outdated. Some will badmouth flat-fee to protect their business. Most will cooperate professionally because they want their buyer commission. You save $10K-$23K regardless of agent opinions.

If you represent yourself and work with an unrepresented buyer, no additional agent commissions are required.

Data says yes--but the ROI depends on your market and price point: National data (Redfin/Zillow studies): * Homes with professional photos sell 32% faster on average * Professional photos correlate with 3-5% higher sale price ($12K-$20K on $400K home) * Listings with pro photos get 61% more online views than smartphone photos * Time on market: 23 days (pro photos) vs. 34 days (smartphone) When professional photos are worth it: * Homes $300K+: ROI is 10-20x ($299 photos -> $15K higher sale price) * Competitive markets: Buyers scroll past listings with poor photos * Unique features: High ceilings, remodeled kitchens, outdoor spaces need professional lighting * Empty/cluttered homes: Virtual staging ($299) can add $10K-$20K perceived value When smartphone photos are fine: * Homes <$200K in hot markets: Buyers focus on price/location, not photos * Fixer-uppers: Investors expect work, don't need styled shots * Rental properties: Tenants care more about rent than aesthetics Our add-on pricing: * Basic package: $299 (20-30 photos, standard angles) * Premium package: $349 (40+ photos, twilight shots, detail shots) * Virtual staging: $99/room (digitally furnish empty spaces) * 3D tour (Matterport): $299 (full walkthrough experience) * Drone/aerial: $299 (property boundaries, neighborhood context) Recommendation: If your home is $300K+ and you want top dollar, spend $299-$499 on photos. It's the highest ROI marketing expense. If you're pricing aggressively or selling in a hot market, smartphone photos work fine and you save $300.

Yes--$75 flat fee including installation/removal. Why yard signs still matter in 2025: * Neighborhood buyers: 30% of buyers specifically search "homes in [neighborhood name]." Your yard sign captures drive-by interest from people already committed to the area. * Agent prospecting: Buyer agents drive neighborhoods showing clients. Your sign = free advertising to every agent in your zip code. * "Coming soon" buzz: We can post signs during pre-listing to build interest before MLS activation. What's included: * Professional Meydomo-branded sign (shows you're represented by licensed broker, not FSBO) * "Call Sofìa 24/7: (448) 408-1873" prominently displayed * Lockbox arrow rider (if you add lockbox) * Installation within 24 hours of listing activation * Removal within 24 hours of closing When to skip yard signs: * Condo/townhome: HOA often prohibits or limits signage * High-traffic street: Sign theft/vandalism risk * Privacy concerns: Don't want neighbors knowing you're moving Most sellers add the sign--it's passive marketing that works 24/7 for $75 total.

A secure key storage device that lets buyer agents show your home without you being present. How it works: * Lockbox attaches to your front door/railing * Contains your house key inside tamper-proof container * Only licensed agents with MLS access can open (using unique code or smartphone app) * Every access is logged: agent name, brokerage, date/time * You get notification every time lockbox is opened Why you need one: * **Showing flexibility**: Buyers shop evenings/weekends when you're home. Lockbox lets agents show anytime without scheduling conflicts. * **More showings**: Listings with lockboxes average 40% more showings because agents can accommodate last-minute buyer requests ("Can we see that house right now?"). * **Security tracking**: Every entry is logged. If something goes missing, you have exact record of who accessed your home and when. Alternatives to lockbox: * **In-person showings only**: You must be home for every showing. Reduces showing volume by 60%+ because buyers have limited availability. * **Hide-a-key**: Insecure, no access tracking, any buyer agent (or random person) could find it. * **Smart lock**: Temporary codes work but require changing code after every showing. Our lockbox: $50 one-time fee (installation + removal included). Industry-standard Supra lockbox with full tracking. Most sellers add lockbox unless they're living in the home and prefer to be present for all showings. The showing volume increase typically justifies the cost.

Yes--3D Matterport tours ($299) and drone footage ($299). 3D Virtual Tours (Matterport): * Complete digital walkthrough buyers can explore from their couch * 70% of buyers tour virtually before requesting in-person showing (NAR data) * Out-of-state buyers can make offers without visiting (common in job relocation scenarios) * Reduces tire-kicker showings--only serious buyers request in-person after seeing full 3D tour * Costs $299, takes 1 hour to capture, delivers in 48 hours When 3D tours are worth it: * Homes $500K+: Buyers expect this technology at higher price points * Unique layouts: Complex floor plans are hard to convey with photos * Out-of-state buyers: Military relocations, job transfers, remote investors * Luxury features: High-end finishes look better in immersive 3D than static photos Drone/Aerial footage ($299): * Shows property boundaries, lot size, neighborhood context * Critical for large lots (1+ acre), waterfront, mountain views, acreage * Captures curb appeal from angles impossible with ground photography * Required by many luxury buyers expecting full property presentation When drone is worth it: * Large lots: Buyers need to see full property from above * Views: Ocean/mountain/city views best captured from aerial angle * Rural properties: Context matters (how far to nearest neighbor, road access, etc.) * Luxury homes $800K+: Expected at this price point Bundled package: 3D tour + drone footage = $449 (save $49). We recommend this for homes $500K+ in competitive markets.

Yes--we coordinate open houses as an add-on service, but the data suggests they're overrated: National open house data (NAR): * Only 7% of sellers find their buyer through open house * 90% of open house visitors are "just browsing" (neighbors, curious shoppers, competing sellers) * Serious buyers preview online first, then request private showing * Open houses generate leads for buyer agents more than actual offers for your home When open houses make sense: * New construction/model homes: Builders use them to generate neighborhood buzz * Luxury properties $1M+: High-end buyers expect open house events * Unique properties: Historic homes, architectural standouts, properties with story to tell * Slow markets: If you've had <5 showings in first month, open house creates urgency When to skip open houses: * Hot markets: You're getting 10+ showings/week already. Open house adds little value. * Security concerns: Letting unvetted public walk through your home = theft/damage risk * Privacy: You must leave for 2-3 hours while strangers tour your space What we provide ($150 add-on): * Sofìa promotes open house to all agents via MLS blast * Open house signs/directional arrows for neighborhood * Digital sign-in sheet (collect buyer contact info) * Post-event feedback report (who came, agent contacts, buyer interest level) * Follow-up with interested buyers/agents within 24 hours Alternative strategy: Instead of one 3-hour open house ($150), invest that money in better photos ($299). Professional photos reach 10,000+ online buyers vs. 20-30 open house walk-throughs. Better ROI in most markets.

Virtual staging ($99/room) and in-person staging consultation available. Virtual staging (digital furniture added to photos): * Cost: $99/room (vs. $2,000-5,000 for physical staging) * Best for: Empty homes where buyers can't visualize scale/use of rooms * ROI: Virtual staging can add 3-5% perceived value ($12K-$20K on $400K home) for $300-$500 total * Limitations: Buyers see virtually staged photos online, then empty rooms in person--can feel misleading if overdone When virtual staging works: * Empty homes: Buyers struggle with blank rooms (makes spaces feel smaller) * Odd layouts: Virtual furniture shows how to arrange difficult spaces * Luxury homes: High-end buyers expect styled presentation * Before first showing: Stage photos before listing activation to maximize online impact In-person staging consultation ($299): * Professional stager walks your home, provides room-by-room recommendations * Written report: What to remove/add/rearrange, paint color suggestions, minor repairs * DIY-friendly: You implement changes yourself (no furniture rental fees) * Best for: Lived-in homes that need decluttering/depersonalizing guidance Full physical staging (furniture rental): * We don't offer this directly (cost: $2,000-5,000/month) * ROI is unclear: Some studies show 5-10% higher sale price, others show no impact * Recommendation: Only stage if home has been on market 60+ days with low showing activity Most cost-effective approach: Spend $300 on virtual staging for key rooms (living room, master bedroom, kitchen). Buyers see styled photos online -> request showing -> you've saved $2,500 vs. physical staging.

Our calculators use real math and market data. Results are estimates for planning purposes -- every situation is unique.

Absolutely. All tools are free for any home seller to use, no signup required.

Yes. Phase 2 includes offer comparison worksheets, closing timeline generators, and equity visualizers.

Yes. The checklist includes PDF download for printing and offline use.

Education helps sellers make better decisions. Informed sellers are successful sellers -- that benefits everyone.